About

An AI studio with a human in the loop.

Etch is a pay-per-creation AI media studio. No subscription, no credits, no render roulette: you describe what you want, see the exact price, pay once, and a human reviews and delivers every creation. AI does the heavy lifting; a person makes sure it's worth your money.

How it works

Describe it

Write what you want in plain words. Pick a style and aspect ratio.

See the exact price

One fixed price, shown before you pay. No credits, no wallets.

Pay once with UPI

Scan, pay, drop your UTR. No account needed until checkout.

Human QC + delivery

A human reviews and creates your piece. You download it once it passes QC.

Why people trust it

Human QC

Every order passes a human quality check before delivery. If a render fails, you're refunded automatically.

Exact pricing

The price you see is the price you pay — shown before you commit, never after.

Simple UPI payments

Pay per creation with UPI. No subscription, no credit packs, no surprise fees.

What you can make

Images — portraits, posters, concepts, scenes. From ₹19.
Edits — retouch, restyle, recolor, remove backgrounds. From ₹19.
Ads — studio-grade product shots and campaign creatives. From ₹39.
Remakes — didn't land? Regenerate any finished piece for ₹19.

The human behind the studio

Etch is run by Vidish Bijalwan — the human who reviews your brief, checks every creation, and makes sure it's worth what you paid.

The human behind the studio